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Drunk Elephant Shifts to More Mature Brand Image
by Eka · Sep 22, 2026
Drunk Elephant shifts to a mature brand image with its 'Please Enjoy Responsibly' initiative, distancing itself from the...
L’Oréal backs 13 startups for sustainable beauty innovations
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L’Oréal invests €100M in 13 startups for sustainable beauty innovations, focusing on water technology to tackle environmental challenges.
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by Eka · Sep 19, 2026
Cosmoprof Worldwide Bologna spotlights the hidden makers shaping beauty products in its The Invisible Beauty initiative ahead of...
Beauty brands team up with movies and TV shows
by Fitri Anggraini · Sep 18, 2026
Beauty brands partner with movies and TV shows for product placements, sponsorships, and collaborations, blending entertainment with consumer...
L’Oréal overtakes LVMH in market value
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L'Oréal overtakes LVMH with a market value of $224 billion, becoming France's most valuable company, surpassing luxury brands.
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Dermaself AI launches skin analysis at Milan beauty hotel, offering tailored assessments and product recommendations for visitors.
Estee Lauder boosts AI marketing efforts
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Space NK CEO Emma Simpson-Scott takes the helm, leveraging over 20 years of luxury retail experience to guide...
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Sephora is rolling out quiet hours across Europe to create a calmer, inclusive shopping environment for neurodivergent customers...
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L'Oreal partners with Cosmax on new beauty products, combining science and consumer insights with K-beauty expertise.