Category: Routine Reports
Lara Worthington Returns to Beauty with Ommage
By Eka October 21, 2026
Ommage beauty brand launches with Lara Worthington, offering sculptural design and adaptable formulas in contemporary cosmetics, now available in Australia and
Adore Beauty opens flagship store in Melbourne Central
By Alia Kamal October 13, 2026
Adore Beauty opens its flagship Melbourne Central store on October 1st, becoming its 16th branded outlet and largest location yet.
Sephora launches global push against appearance-based discrimination
By Alia Kamal October 10, 2026
Sephora’s Project Hearts Not Hate tackles appearance-based discrimination globally, backed by new research showing 70% of adults face judgment or bias.
Monday Haircare enters Kmart, reaching 1,200 stores
By Eka October 8, 2026
Kmart haircare brand Monday Haircare enters Kmart, reaching over 1,200 Australian stores in October as their third major retail partnership. Explore affordable
Tom Ford and Givenchy reveal bold beauty trends in Paris
By Eka October 7, 2026
Tom Ford and Givenchy reveal bold beauty trends in Paris, showcasing innovative color and complexion techniques for Spring/Summer 2027.
Experts share foolproof tips for flawless mascara application
By Eka October 2, 2026
Foolproof mascara tips from experts to achieve flawless lashes—avoid clumps, smudges, and uneven application for a professional finish every time.
Documentary Exposes The Swan’s Toxic Makeover Culture and Exploitation
By Natalie Cooper September 29, 2026
The Swan's toxic makeover culture and exploitation are exposed in a new documentary, revealing extreme transformations and participant isolation.
Drunk Elephant Shifts to More Mature Brand Image
By Eka September 22, 2026
Drunk Elephant shifts to a mature brand image with its 'Please Enjoy Responsibly' initiative, distancing itself from the Sephora Kids controversy and declining
Cosmoprof highlights beauty industry’s hidden makers
By Eka September 19, 2026
Cosmoprof Worldwide Bologna spotlights the hidden makers shaping beauty products in its The Invisible Beauty initiative ahead of the 2027 event.
Beauty brands team up with movies and TV shows
By Fitri Anggraini September 18, 2026
Beauty brands partner with movies and TV shows for product placements, sponsorships, and collaborations, blending entertainment with consumer engagement.